La Roca Village Is The Spanish Destination Hiding In Plain Sight

As far as seaside escapes go, wandering along Costa Brava feels like the perfect way for you to spend a vacation near the Spanish city Barcelona. Sun, salt, serenity. What more could anyone possibly need?

But just 40 minutes off the coast, La Roca Village by The Bicester Collection gently taps you on the shoulder and whispers, “Actually…you might want a little more.” And it’s absolutely right.

For one who has been to Spain would know that the place’s warm terracotta glow wraps around you like a familiar welcome. The architecture alone is enough to seduce even the most reluctant traveller to be engulfed by the Basílica de la Sagrada Família, Casa Mila. Even Gaudi’s playful touch woven through arches, tiles and vibrant structures are picturesque while the beaches offer their own version of blissful therapy. Still, you know this truth well: nothing resets the vacation spirit quite like retail therapy.  

La Roca Village understands this better than anyone. Its open-air boulevards unfold like a Mediterranean dreamscape—mosaics, fountains, tree-lined plazas—all styled in pure Catalan charm. It’s eco-therapy and retail therapy separated only by a short car ride, which feels almost like cheating the system. With more than 150 fashion and powerful lifestyle boutiques offering you great deals off year-round, “just browsing” quickly becomes an optimistic lie you tell yourself, every time.

Beyond Prada, Gucci and other international icons one may inevitably wander into the real treasures that lies in La Roca Village’s curated home-grown stars that are rewriting Spain’s contemporary style codes with authenticity and flair. And to that you add The Bicester Collection’s signature hospitality and suddenly La Roca Village turns out to be less of a detour and more of a destination to tick mark off your travel list.

Having experienced the best of what La Roca Village, here are some personal recommendations:

Nude Project

Born in a Barcelona dorm room by two students, Nude Project has rapidly emerged as one of Spain’s standout streetwear brands. Known for its minimalist designs that champion self-expression, the brand transforms retail into an immersive experience at La Roca Village — part library, part DJ set, perfectly capturing its founders’ mantra: “by artists, for artists.”

TwoJeys

Inspired by a road trip along Route 66 and California’s design culture, influencer duo Joan Margarit and Biel Juste founded TwoJeys to reinvent men’s jewellery. Their handcrafted gold and silver pieces bring a fresh perspective to modern masculinity.

Ecoalf

A pioneer in sustainable fashion, Ecoalf designs clothing and accessories exclusively from recycled materials driven by a mission to protect and preserve the planet’s natural resources.

PdPaola

Based in Barcelona, PdPaola blends timeless elegance with contemporary aesthetics. Each piece is designed to be versatile, refined, and effortlessly transcendent of trends.

Etnia Barcelona

An independent eyewear brand rooted in Barcelona’s artistic spirit, Etnia crafts bold, colourful designs using natural acetate and mineral lenses inspired by the city’s vibrant art and cultural heritage.