The luxury car space in India just got a stunning new contender, with BYD's premium sub-brand Denza launching the all-electric Denza D9 MPV at Rs 90 lakh (ex-showroom). Brought in as a fully built import, the D9 makes a strong opening statement, packing a 115.07 kWh Blade battery, 456 bhp, a claimed 730 km range and second-row zero-gravity captain seats with 10-point massage feature. But is the Denza D9 worth spending Rs 90 lakh on? To put its price and features into perspective, we compare it with five alternatives in the segment. The MG M9 offers a similarly focused electric experience, the diesel-powered Kia Carnival makes a case for long-distance convenience, and the Toyota Vellfire appeals to hybrid buyers. The Mercedes-Benz V-Class brings its three-pointed-star appeal, while the flagship Lexus LM takes rear-seat indulgence several notches higher. Here are five rivals worth considering for your driveway.
The closest electric rival to the Denza D9 is the MG M9, which combines a 90 kWh battery with a 241 bhp electric motor and a claimed 548 km MIDC range. Its chauffeur-focused cabin gets heated and ventilated Ottoman seats, powered sliding doors and a generous 3,200 mm wheelbase. So, if you want an electric MPV with an emphasis on second-row comfort without spending Rs 90 lakh, the M9 deserves a look.
MG M9 Price: Rs 79.95 lakh – Rs 84.94 lakh (ex-showroom)
The Kia Carnival Limousine Plus makes more sense for buyers who prefer diesel-powered convenience over charging stops. Its 2.2-litre diesel engine is paired with an eight-speed automatic transmission, while the cabin features second-row relaxation seats with leg support. Add dual sunroofs, a 12-speaker Bose sound system and Level 2 ADAS, and the Carnival makes a strong case at a considerably lower price.
Kia Carnival Price: Rs 59.65 lakh (ex-showroom)
The Toyota Vellfire sits above the Denza D9 in price but brings an established reputation in India's chauffeur-driven luxury segment. Its 2.5-litre petrol-hybrid powertrain offers the convenience of conventional refuelling, while executive lounge seats, detachable tablet controllers, retractable tables and acoustic glass make long journeys more comfortable.
Toyota Vellfire Price: (Rs 1.20 Crore – Rs 1.30 Crore, Ex-Showroom)
For buyers who place considerable importance on badge appeal, the Mercedes-Benz V-Class brings the three-pointed star to this segment. Its 2.0-litre diesel engine produces 233 bhp, while the spacious cabin offers versatile seating configurations and a focus on European ride comfort. It is particularly appealing to those who want a premium MPV for both business travel and family journeys.
Mercedes-Benz V-Class Price: (Rs 1.40 Crore, Ex-Showroom)
At the top end of this comparison sits the Lexus LM, which costs considerably more than the Denza D9 but offers a different level of exclusivity. Available in seven-seat and four-seat configurations, it features a 48-inch ultrawide entertainment screen, partition glass and rear climate sensors. Its hybrid powertrain and Takumi craftsmanship make the LM an especially appealing choice for buyers who consider the rear cabin the most important part of a luxury vehicle.
Lexus LM Price: (Rs 2.20 Crore – Rs 2.69 Crore, Ex-Showroom)
Note: Prices mentioned are approximate ex-showroom prices in India and may vary depending on the variant and location.